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The Impact of Drones on Commercial Real Estate

Learn how drone technology is changing the commercial real estate industry as we know it.

Effectively marketing a property is one of the most challenging aspects of the commercial real estate business. This is partially due to the fact that competition between listings is fierce. Recently, commercial real estate professionals have turned to the use of drones to gain a leg-up on their competitors. Here are some of the ways in which the use of drone technology is changing the commercial real estate industry.

Rather than the grainy, satellite images that real estate agents were forced to rely on before, drone technology introduces a new and improved way to capture aerial photos of a property. Drone photos and videos enable a potential investor to look over the entirety of the property, giving them insight into all the details of a particular location. This in-depth information allows investors to make more informed and confident decisions.

This, in turn, benefits the real estate agents that can offer drone videos and images to their clients. Even if a potential client does not choose to invest in a property, they will be more likely to seek out your agency, knowing that you have this unique feature.

Additionally, because drone technology is used to examine every facet of a property, there’s no way to hide faults or issues with special editing or strategic picture taking. This transparency will make your commercial real estate company seem more trustworthy to your clients.

These are some of the ways in which the use of drone technology is changing the commercial real estate industry. Looking for a commercial real estate company that you can trust? Don’t hesitate to contact the professionals at California Commercial Realty Advisors, Inc. We are ready to assist you with all your industrial and commercial real estate needs today.

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